Are you ready to lead and grow the marketing team in a fast-growing SaaS company? Semine is now seeking a business-driven and proactive Head of Marketing to own and drive the marketing strategy forward. Semine is now seeking a business-driven and proactive Head of Marketing to take full ownership of developing the marketing function—both strategically and operationally. In this role, you will lead the team, advance marketing efforts, and own the entire marketing journey in close collaboration with sales and company leadership. A key part of your mission will be to strengthen brand positioning in existing markets and drive awareness in new ones. Join Semine’s growth journey and help take the company to the next level!

About the role
This is a direct hire opportunity through Bravura, meaning you will be employed directly by Semine.

About the company
Semine is a rapidly growing tech company helping businesses automate their finance functions through innovative artificial intelligence. Founded in Norway in 2015, Semine bridges the gap between people and technology by eliminating repetitive and time-consuming tasks. Their platform leverages proprietary AI technology to provide an end-to-end solution on a hyper-automation platform that is revolutionizing traditional financial management. Since launching in 2020, Semine has experienced strong growth and attracted interest from leading Nordic companies. Today, Semine has over 60 employees and offices in Norway, Sweden, and Finland. With a leading position in the Norwegian market, Semine is now expanding internationally and looking for talent eager to shape the future of financial automation. Joining Semine means working in a dynamic and inclusive environment where innovation and community are key.

Semine is currently looking for a Head of Marketing who can be based in Oslo, Stockholm, or Helsinki. This is a central role in driving their continued international expansion and shaping the company’s global growth journey.

Your responsibilities
As Head of Marketing at Semine, you will take full responsibility for further developing the marketing function in an expanding SaaS environment. You will lead the existing marketing team and play a central role in the company’s continued international growth. Your mission includes both strategic leadership and hands-on execution—with a focus on strengthening brand awareness in established markets and supporting expansion into new ones.

You will work closely with the sales organization and executive leadership to ensure an integrated go-to-market structure where Marketing is a critical function for demand generation, conversion, and long-term growth. Your role includes shaping and executing the overall marketing strategy while ensuring daily operations are efficient, data-driven, and aligned with business goals.

You will also be responsible for scaling the MarTech stack, establishing campaign planning, analysis, and KPI tracking processes, and driving larger marketing projects from ideation to execution. As Semine’s presence grows in new markets, your strategic work on PR, brand positioning, and brand building will be essential.

You will join a team with strong expertise in digital marketing and have direct responsibility for further developing the team’s capabilities. Additional resources are planned for the autumn, likely including a Content Executive/Content Producer role combining creativity with project management skills.

This role is perfect for someone driven to build, structure, and get things done—combining a strategic overview with a strong hands-on mentality. You have experience building brands and marketing functions in growth companies, preferably during international expansion. You have worked strategically with PR, built modern MarTech stacks, and experience with tools like HubSpot is a strong plus. You will report to the Chief Commercial Officer and be an important part of leadership discussions on marketing and growth.

Education, experience, and personal qualities

• Higher education in marketing, business, communications, or related fields
• Several years of strategic and operational marketing experience, preferably in SaaS or tech
• Proven track record of building and leading marketing functions in a B2B environment
• Experience in brand building, including positioning and awareness in new markets
• Strong knowledge of digital channels, campaign management, marketing automation, and performance marketing
• Skilled at data-driven work with KPIs, analysis, and measurement of marketing efforts
• Experience building and optimizing scalable MarTech stacks
• Strategic experience with PR and communication
• Experience with international marketing or working across Nordic countries is a plus
• Experience with HubSpot is an advantage
• Fluent in English and good knowledge of Norwegian/Swedish or Finnish is an advantage

To succeed in this role, you are a proactive and structured person who thrives in an environment where you take significant responsibility and help build something from the ground up. You bring a sharp commercial mindset, understand the interplay between marketing and sales, and are driven to create impact in everything you do. You combine a strategic perspective with a clear “doer” mentality, are communicative, confident in your leadership, and thrive in an entrepreneurial and fast-paced environment

Semine offers:

• A leading AI company with a strong focus on innovation and high growth
• Thorough training and onboarding
• Competitive bonus schemes
• Solid pension plans and insurance
• A social and inclusive work environment

Start date: Flexible, to suit the right candidate
Location: Oslo, Stockholm or Helsinki
Salary: According to agreement

At Semine, we’re not just growing — we’re evolving. Here’s some exciting news about the next big step in our journey:

As of July 2025, Semine is joining forces with Rydoo to shape the future of accounts payable and spend management. Together, we are building a more complete, AI-powered platform that simplifies financial operations and drives smarter automation across organizations. This marks a new chapter in our journey as we expand into new markets and deliver even more value to our customers through innovation, scale, and world-class technology.

If you are a potential candidate, we will reach out for an initial phone interview. Regardless of the outcome, you will receive feedback on your application.

If you have any questions about the position or the recruitment process, feel free to contact the responsible recruiter at julie.hansen@bravura-norge.no.

We recommend applying as soon as possible.

We look forward to receiving your application!